Symfony Profiler

"App\Controller\ContentController::defaultAction"

false

App\Controller\ContentController {#2108
  #container: Symfony\Component\DependencyInjection\Argument\ServiceLocator {#2110 …}
}

"security.firewall.map.context.demo_frontend"

"de"

"default"

true

"document_249"

[
  "_locale" => "de"
]

"_security_demo_frontend"

"62b958"

Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815
  #dao: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page\Dao {#2135 …}
  #dependencies: null
  #__dataVersionTimestamp: 1768319792
  #path: "/de/strategien/"
  #properties: [
    "fbAppId" => Pimcore\Model\Property {#1634
      #dao: null
      #name: "fbAppId"
      #data: ""
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "fbAppId"
      data: ""
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "footer" => Pimcore\Model\Property {#1748
      #dao: null
      #name: "footer"
      #data: "170"
      #type: "document"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "footer"
      data: "170"
      type: "document"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "language" => Pimcore\Model\Property {#1747
      #dao: null
      #name: "language"
      #data: "de"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "language"
      data: "de"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "left_nav_show" => Pimcore\Model\Property {#1746
      #dao: null
      #name: "left_nav_show"
      #data: false
      #type: "bool"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "left_nav_show"
      data: false
      type: "bool"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "left_nav_start_node" => Pimcore\Model\Property {#1745
      #dao: null
      #name: "left_nav_start_node"
      #data: "/de"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "left_nav_start_node"
      data: "/de"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "link_facebook" => Pimcore\Model\Property {#1744
      #dao: null
      #name: "link_facebook"
      #data: "https://www.facebook.com/citylights.werbeagentur"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "link_facebook"
      data: "https://www.facebook.com/citylights.werbeagentur"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "link_instagram" => Pimcore\Model\Property {#1743
      #dao: null
      #name: "link_instagram"
      #data: "https://www.instagram.com/citylights.werbeagentur/"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "link_instagram"
      data: "https://www.instagram.com/citylights.werbeagentur/"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "link_linkedin" => Pimcore\Model\Property {#1874
      #dao: null
      #name: "link_linkedin"
      #data: "https://www.linkedin.com/company/citylights"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "link_linkedin"
      data: "https://www.linkedin.com/company/citylights"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "navigation_root" => Pimcore\Model\Property {#1873
      #dao: null
      #name: "navigation_root"
      #data: "/de"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "navigation_root"
      data: "/de"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "newsletter_confirm_mail" => Pimcore\Model\Property {#1717
      #dao: null
      #name: "newsletter_confirm_mail"
      #data: null
      #type: "document"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "newsletter_confirm_mail"
      data: null
      type: "document"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "news_default_document" => Pimcore\Model\Property {#1708
      #dao: null
      #name: "news_default_document"
      #data: null
      #type: "document"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "news_default_document"
      data: null
      type: "document"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "ogImage" => Pimcore\Model\Property {#1710
      #dao: null
      #name: "ogImage"
      #data: "https://citylights.agency/_default_upload_bucket/AdobeStock_99572486.jpeg"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "ogImage"
      data: "https://citylights.agency/_default_upload_bucket/AdobeStock_99572486.jpeg"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "ogImageAlt" => Pimcore\Model\Property {#1887
      #dao: null
      #name: "ogImageAlt"
      #data: ""
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "ogImageAlt"
      data: ""
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "ogType" => Pimcore\Model\Property {#1888
      #dao: null
      #name: "ogType"
      #data: "website"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "ogType"
      data: "website"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "ogURL" => Pimcore\Model\Property {#1886
      #dao: null
      #name: "ogURL"
      #data: ""
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "ogURL"
      data: ""
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "password_reset_mail" => Pimcore\Model\Property {#1885
      #dao: null
      #name: "password_reset_mail"
      #data: null
      #type: "document"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "password_reset_mail"
      data: null
      type: "document"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "schema" => Pimcore\Model\Property {#1884
      #dao: null
      #name: "schema"
      #data: "<script type="application/ld+json"> {   "@context": "https://schema.org",   "@graph": [     {       "@type": ["LocalBusiness", "ProfessionalService", "MarketingAgency"],       "@id": "https://citylights.agency/#localbusiness",       "name": "Citylights Werbeagentur",       "url": "https://citylights.agency/",       "telephone": "+49 5551 91413-0",       "priceRange": "$$",       "logo": {         "@type": "ImageObject",         "url": "https://citylights.agency/static/images/Citylights_Werbeagentur.svg"       },       "image": "https://citylights.agency/static/images/Citylights_Werbeagentur.png",       "description": "Citylights ist eine strategische Marketing- und Markenagentur mit Schwerpunkt auf Entscheidungsdesign, Preispsychologie, Neuromarketing und Funnel-Architektur. Umsetzung in Branding, Web, Kampagnen, Content und Produktion.",       "address": {         "@type": "PostalAddress",         "streetAddress": "Güterbahnhofstraße 11b",         "postalCode": "37154",         "addressLocality": "Northeim",         "addressCountry": "DE"       },       "openingHoursSpecification": [         {           "@type": "OpeningHoursSpecification",           "dayOfWeek": ["Monday", "Tuesday", "Wednesday", "Thursday", "Friday"],           "opens": "10:00",           "closes": "13:00"         },         {           "@type": "OpeningHoursSpecification",           "dayOfWeek": ["Monday", "Tuesday", "Thursday"],           "opens": "15:00",           "closes": "17:00"         }       ],       "additionalProperty": [         {           "@type": "PropertyValue",           "name": "Terminvereinbarung",           "value": "Nach Vereinbarung"         }       ],       "areaServed": [         { "@type": "Country", "name": "Deutschland" }       ],       "sameAs": [         "https://citylights.eu/",         "https://www.linkedin.com/company/citylights/",         "https://www.facebook.com/citylights.werbeagentur/",         "https://www.instagram.com/citylights.werbeagentur/"       ],       "knowsAbout": [         "Marketingstrategie",         "B2B-Marketing",         "Markenpositionierung",         "Entscheidungsdesign",         "Preispsychologie",         "Neuromarketing",         "Funnel-Architektur",         "Conversion-Optimierung",         "Processing Fluency",         "Noise Reduction",         "Anchoring",         "KPI-Architektur"       ],       "hasOfferCatalog": {         "@type": "OfferCatalog",         "@id": "https://citylights.agency/#offer-catalog",         "name": "Citylights Leistungen",         "itemListElement": [           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-strategy",             "name": "Strategische Marketing- und Markenberatung",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-strategy",               "serviceType": "Strategieberatung",               "description": "Strategie, Positionierung, Entscheidungsarchitektur und Wachstumslogik für B2B und anspruchsvolle Marken."             }           },           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-neuromarketing",             "name": "Neuromarketing & Entscheidungsdesign",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-neuromarketing",               "serviceType": "Neuromarketing",               "description": "Psychologische Wirkmechaniken, Preispsychologie, Risiko- und Erwartungssteuerung, klare Kaufentscheidungen."             }           },           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-funnel",             "name": "Funnel-Architektur & Performance",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-funnel",               "serviceType": "Funnel & Performance",               "description": "Sales-Funnel, Lead-Generierung, Conversion-Optimierung und messbare Wachstumsstrukturen."             }           },           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-execution",             "name": "Umsetzung: Branding, Web, Kampagnen, Content, Produktion",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-execution",               "serviceType": "Umsetzung",               "description": "Branding, Web/Digital, Kampagnen, Foto/Film, Druck & Warehousing, Werbetechnik."             }           }         ]       }     },     {       "@type": "WebSite",       "@id": "https://citylights.agency/#website",       "url": "https://citylights.agency/",       "name": "Citylights – Insights, Strategien & Playbooks",       "inLanguage": "de-DE",       "publisher": {         "@id": "https://citylights.agency/#localbusiness"       }     },     {       "@type": "WebPage",       "@id": "https://citylights.agency/#homepage",       "url": "https://citylights.agency/",       "name": "Citylights – Strategische Marketing- & Markenagentur",       "isPartOf": { "@id": "https://citylights.agency/#website" },       "about": { "@id": "https://citylights.agency/#localbusiness" },       "inLanguage": "de-DE",       "mainEntity": { "@id": "https://citylights.agency/#localbusiness" }     }   ] } </script>"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "schema"
      data: "<script type="application/ld+json"> {   "@context": "https://schema.org",   "@graph": [     {       "@type": ["LocalBusiness", "ProfessionalService", "MarketingAgency"],       "@id": "https://citylights.agency/#localbusiness",       "name": "Citylights Werbeagentur",       "url": "https://citylights.agency/",       "telephone": "+49 5551 91413-0",       "priceRange": "$$",       "logo": {         "@type": "ImageObject",         "url": "https://citylights.agency/static/images/Citylights_Werbeagentur.svg"       },       "image": "https://citylights.agency/static/images/Citylights_Werbeagentur.png",       "description": "Citylights ist eine strategische Marketing- und Markenagentur mit Schwerpunkt auf Entscheidungsdesign, Preispsychologie, Neuromarketing und Funnel-Architektur. Umsetzung in Branding, Web, Kampagnen, Content und Produktion.",       "address": {         "@type": "PostalAddress",         "streetAddress": "Güterbahnhofstraße 11b",         "postalCode": "37154",         "addressLocality": "Northeim",         "addressCountry": "DE"       },       "openingHoursSpecification": [         {           "@type": "OpeningHoursSpecification",           "dayOfWeek": ["Monday", "Tuesday", "Wednesday", "Thursday", "Friday"],           "opens": "10:00",           "closes": "13:00"         },         {           "@type": "OpeningHoursSpecification",           "dayOfWeek": ["Monday", "Tuesday", "Thursday"],           "opens": "15:00",           "closes": "17:00"         }       ],       "additionalProperty": [         {           "@type": "PropertyValue",           "name": "Terminvereinbarung",           "value": "Nach Vereinbarung"         }       ],       "areaServed": [         { "@type": "Country", "name": "Deutschland" }       ],       "sameAs": [         "https://citylights.eu/",         "https://www.linkedin.com/company/citylights/",         "https://www.facebook.com/citylights.werbeagentur/",         "https://www.instagram.com/citylights.werbeagentur/"       ],       "knowsAbout": [         "Marketingstrategie",         "B2B-Marketing",         "Markenpositionierung",         "Entscheidungsdesign",         "Preispsychologie",         "Neuromarketing",         "Funnel-Architektur",         "Conversion-Optimierung",         "Processing Fluency",         "Noise Reduction",         "Anchoring",         "KPI-Architektur"       ],       "hasOfferCatalog": {         "@type": "OfferCatalog",         "@id": "https://citylights.agency/#offer-catalog",         "name": "Citylights Leistungen",         "itemListElement": [           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-strategy",             "name": "Strategische Marketing- und Markenberatung",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-strategy",               "serviceType": "Strategieberatung",               "description": "Strategie, Positionierung, Entscheidungsarchitektur und Wachstumslogik für B2B und anspruchsvolle Marken."             }           },           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-neuromarketing",             "name": "Neuromarketing & Entscheidungsdesign",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-neuromarketing",               "serviceType": "Neuromarketing",               "description": "Psychologische Wirkmechaniken, Preispsychologie, Risiko- und Erwartungssteuerung, klare Kaufentscheidungen."             }           },           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-funnel",             "name": "Funnel-Architektur & Performance",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-funnel",               "serviceType": "Funnel & Performance",               "description": "Sales-Funnel, Lead-Generierung, Conversion-Optimierung und messbare Wachstumsstrukturen."             }           },           {             "@type": "Offer",             "@id": "https://citylights.agency/#offer-execution",             "name": "Umsetzung: Branding, Web, Kampagnen, Content, Produktion",             "itemOffered": {               "@type": "Service",               "@id": "https://citylights.agency/#service-execution",               "serviceType": "Umsetzung",               "description": "Branding, Web/Digital, Kampagnen, Foto/Film, Druck & Warehousing, Werbetechnik."             }           }         ]       }     },     {       "@type": "WebSite",       "@id": "https://citylights.agency/#website",       "url": "https://citylights.agency/",       "name": "Citylights – Insights, Strategien & Playbooks",       "inLanguage": "de-DE",       "publisher": {         "@id": "https://citylights.agency/#localbusiness"       }     },     {       "@type": "WebPage",       "@id": "https://citylights.agency/#homepage",       "url": "https://citylights.agency/",       "name": "Citylights – Strategische Marketing- & Markenagentur",       "isPartOf": { "@id": "https://citylights.agency/#website" },       "about": { "@id": "https://citylights.agency/#localbusiness" },       "inLanguage": "de-DE",       "mainEntity": { "@id": "https://citylights.agency/#localbusiness" }     }   ] } </script>"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "terms_and_conditions" => Pimcore\Model\Property {#1883
      #dao: null
      #name: "terms_and_conditions"
      #data: null
      #type: "document"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "terms_and_conditions"
      data: null
      type: "document"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "ogLocale" => Pimcore\Model\Property {#1882
      #dao: null
      #name: "ogLocale"
      #data: "de_DE"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "ogLocale"
      data: "de_DE"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "ogLocaleAlternate" => Pimcore\Model\Property {#1881
      #dao: null
      #name: "ogLocaleAlternate"
      #data: "en_GB"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "ogLocaleAlternate"
      data: "en_GB"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "ogTitle" => Pimcore\Model\Property {#1880
      #dao: null
      #name: "ogTitle"
      #data: "TESTEN"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "ogTitle"
      data: "TESTEN"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "footnote" => Pimcore\Model\Property {#1879
      #dao: null
      #name: "footnote"
      #data: "<h2><strong>Über diese Strategien</strong></h2><p>Die hier dargestellten Strategien ordnen zentrale Fragestellungen rund um Marke, Marketing und Kommunikation auf einer übergeordneten Ebene ein. Sie beschreiben Denkmodelle, Wirkmechaniken und Zusammenhänge, die als Grundlage für strategische Entscheidungen dienen können.</p><p>Die Inhalte basieren auf Beobachtungen und Erfahrungen aus über drei Jahrzehnten praktischer Arbeit im Marketing- und Kommunikationsumfeld sowie auf wiederkehrenden Mustern aus realen Projekten. Sie erheben keinen Anspruch auf Vollständigkeit oder Allgemeingültigkeit, sondern dienen der Orientierung in komplexen Entscheidungsprozessen.</p><p>Entstanden sind diese Strategien im Kontext langfristiger Marken- und Marketingarbeit mit Unternehmen unterschiedlicher Größe und Ausrichtung im deutschsprachigen Raum.</p><p><strong>© Werbeagentur Citylights® – Nutzung, Zitat und Weiterverwendung nur mit Quellenangabe.</strong></p>"
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: true
      #inherited: true
      name: "footnote"
      data: "<h2><strong>Über diese Strategien</strong></h2><p>Die hier dargestellten Strategien ordnen zentrale Fragestellungen rund um Marke, Marketing und Kommunikation auf einer übergeordneten Ebene ein. Sie beschreiben Denkmodelle, Wirkmechaniken und Zusammenhänge, die als Grundlage für strategische Entscheidungen dienen können.</p><p>Die Inhalte basieren auf Beobachtungen und Erfahrungen aus über drei Jahrzehnten praktischer Arbeit im Marketing- und Kommunikationsumfeld sowie auf wiederkehrenden Mustern aus realen Projekten. Sie erheben keinen Anspruch auf Vollständigkeit oder Allgemeingültigkeit, sondern dienen der Orientierung in komplexen Entscheidungsprozessen.</p><p>Entstanden sind diese Strategien im Kontext langfristiger Marken- und Marketingarbeit mit Unternehmen unterschiedlicher Größe und Ausrichtung im deutschsprachigen Raum.</p><p><strong>© Werbeagentur Citylights® – Nutzung, Zitat und Weiterverwendung nur mit Quellenangabe.</strong></p>"
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: true
      inherited: true
    }
    "navigation_accesskey" => Pimcore\Model\Property {#1872
      #dao: null
      #name: "navigation_accesskey"
      #data: ""
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: false
      #inherited: false
      name: "navigation_accesskey"
      data: ""
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: false
      inherited: false
    }
    "navigation_anchor" => Pimcore\Model\Property {#1742
      #dao: null
      #name: "navigation_anchor"
      #data: ""
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: false
      #inherited: false
      name: "navigation_anchor"
      data: ""
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: false
      inherited: false
    }
    "navigation_class" => Pimcore\Model\Property {#1741
      #dao: null
      #name: "navigation_class"
      #data: ""
      #type: "text"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: false
      #inherited: false
      name: "navigation_class"
      data: ""
      type: "text"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: false
      inherited: false
    }
    "navigation_exclude" => Pimcore\Model\Property {#1740
      #dao: null
      #name: "navigation_exclude"
      #data: false
      #type: "bool"
      #ctype: "document"
      #cpath: null
      #cid: 249
      #inheritable: false
      #inherited: false
      name: "navigation_exclude"
      data: false
      type: "bool"
      ctype: "document"
      cpath: null
      cid: 249
      inheritable: false
      inherited: false
    }
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      #text: "<h2 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>1 · Einstieg – Klicks sind keine Kunden</strong></h2><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Viele messen Zahlen, wir messen Wirkung, denn Reichweite allein verkauft nichts. Was zählt, ist das, was im Kopf – und im CRM – passiert. Performance bedeutet bei uns nicht, einfach Anzeigen zu schalten, sondern Prozesse zu verstehen, Wege zu verkürzen und Budgets dahin zu lenken, wo sie wirklich Umsatz erzeugen. Alles andere ist teures Rauschen.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>2 · Was Performance Marketing wirklich bedeutet</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance heißt: <em>Jede Handlung hat ein Ziel. </em> Ein Klick, ein Scroll, ein Like – alles ist ein Signal. Wir lesen diese Signale wie ein Seismograph für Aufmerksamkeit. Wir kombinieren <strong>Verhaltenspsychologie, Datenanalyse und Kreativität</strong>, um aus Klicks Erkenntnisse zu machen. Denn Zahlen allein sagen nichts, wenn man nicht versteht, warum Menschen reagieren.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Beispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> Ein Nutzer besucht deine Website, schaut sich Produkte an und verschwindet. Dank Tracking-Technologien wie dem <strong>Meta Pixel (Facebook Pixel)</strong> oder dem <strong>LinkedIn Insight Tag </strong>wissen wir, dass Interesse besteht und was er sich angesehen hat. Ob er Waren im Warenkorb hat, wann er den Kauf abgebrochen hat –  und können diesen Nutzer gezielt wieder ansprechen, genau dort, wo er seine Zeit verbringt.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>3 · Retargeting – Erinnerung mit Respekt</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Retargeting ist kein Verfolgen. Es ist ein Service: eine Erinnerung für Menschen, die sich bereits interessiert haben. </p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Praxisbeispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> Du bist Hersteller oder Dienstleister und nimmst <strong>nicht</strong> an einer Messe wie der <em>Automechanika Frankfurt</em> teil. Deine Zielgruppe – Lackierer, Werkstätten, Entscheider – war dort, vor allem in Halle 11. Über Anbieter wie <strong>AdSquare</strong> lassen sich Standortdaten dieser Besucher anonym analysieren. Dadurch können wir gezielt die Personen ansprechen, die sich dort mindestens 30 Minuten aufgehalten haben – auch noch Monate nach der Messe. Über Facebook, Instagram und Co, erhalten diese Kunden gezielt Werbung und wir messen, ob diese angesehen wird. Dadurch weiß man, wann der Kunde &#34;reif&#34; ist für eine call2action oder eine Landingpage. So erreichst du exakt die Menschen, die sich wirklich für dein Thema interessieren, statt blindes Reichweiten-Marketing zu betreiben. Retargeting spart dir dabei richtig Geld, weil du zwar nicht weißt, welcher potenzieller Kunde es ist, denn Namen bekommst du nicht, aber du weißt, du bist ganz nah an deiner Zielgruppe und du hast einen richtigen Interessenten, anstatt wild und ohne Filter weiter dein Budget zu verschießen. </p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> Das ist Retargeting mit Verstand –</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> und einer Spur Psychologie.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>4 · Warum Messbarkeit alles verändert</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Früher schaltete man Anzeigen und hoffte, heute messen wir digitale Wirkung in Echtzeit, wir erkennen, welcher Beitrag verkauft, welcher Text Vertrauen schafft und wo potenzielle Kunden abspringen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Aber: Zahlen ohne Kontext führen in die Irre. Deshalb kombinieren wir <strong>Quantität (Tracking, Klicks, Conversion) </strong>mit <strong>Qualität (Emotion, Verhalten, Timing)</strong>. Erst wenn man versteht, <em>warum</em> jemand klickt, kann man richtig optimieren. </p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Organische Reichweite – also Beiträge, Stories, Empfehlungen – baut Vertrauen auf. Bezahlte Reichweite – Ads, Retargeting, Display – verstärkt dieses Vertrauen und beschleunigt Entscheidungen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Reichweite ohne Beziehung ist Lärm. Beziehung ohne Reichweite ist Flüstern. Die Kunst liegt in der Balance.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>5 · Praxisbeispiel – Vom Klick zum Kunden</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein mittelständischer Klient investierte jährlich 50 000 € in Online-Anzeigen, das Ergebnis viele Klicks, kaum Leads.  Wir bauten den Funnel neu: präzise Zielgruppenanalyse, Landingpages mit psychologischer Struktur, Tracking-Pixel, Retargeting auf drei Plattformen und ein sauberes CRM-Follow-Up. Ergebnis: <strong>Leadkosten –68 %, Abschlussrate &#43;42 %</strong> – bei gleichem Budget. Performance beginnt nicht beim Budget, sondern beim Verständnis.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>6 · Interaktion ist kein Aufwand – sondern Umsatz</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Likes, Kommentare und Nachrichten sind keine Zeitfresser, sondern Gespräche mit echten Interessenten. Wer sagt, er habe „keine Ressourcen für Social Media“, sagt in Wahrheit: „Ich habe keine Zeit für meine Kunden.“ Jede Interaktion ist ein Stück Vertrauen. Und Vertrauen ist die härteste Währung im digitalen Marketing.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>7 · Warum gekaufte Abonnenten toxisch sind</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Gekaufte Reichweite ist wie Zuckerwasser:  schneller Energieschub, keine Substanz. Gekaufte Follower interagieren nicht, kaufen nichts, lernen nichts über dich. Und sie zerstören den Algorithmus – weil Plattformen lernen, dass deine Inhalte niemanden wirklich interessieren. Echte Reichweite wächst langsam, aber sie verkauft.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>8 · Performance &amp; Verantwortung</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance-Marketing ist kein Glücksspiel, sondern Präzision. Wir setzen Daten ein, um Menschen zu verstehen, nicht um sie zu manipulieren. Denn wer Wirkung erzeugen will, muss Verantwortung übernehmen. Darum steht Citylights für Performance mit Haltung: transparent, messbar, menschlich.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>Fazit – Wenn Wirkung Strategie wird</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance ist kein Tool, sondern eine Denkweise. Sie verwandelt Daten in Erkenntnisse, Klicks in Kontakte, und Reichweite in Umsatz.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">👉 <strong>Finde heraus, wie viel Wirkung in deinen Daten steckt.</strong></p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> [Jetzt Strategiegespräch sichern]</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>SEO-Felder</strong></h3><ul><li><strong>Meta-Titel:</strong> Performance Marketing &amp; Retargeting | Citylights – Wirkung, die man messen kann</li><li><strong>Meta-Beschreibung:</strong> Citylights zeigt, wie Performance Marketing Daten, Psychologie und Strategie verbindet. Mit Facebook Pixel, Retargeting &amp; Adsquare.</li><li><strong>Fokus-Keywords:</strong> Performance Marketing, Retargeting, Facebook Pixel, Conversion Optimierung, Funnel Strategie, Datenanalyse</li><li><strong>Longtail Keywords:</strong> Wie funktioniert Retargeting, Was bringt Performance Marketing, Adsquare Standortdaten, Performance Funnel optimieren</li><li><strong>Themencluster:</strong> Strategie, Digital Marketing, Funnel, Datenpsychologie, Conversion</li></ul><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"></p><p id="thread-bottom-container" class="hidden"></p><p id="prompt-textarea" class="placeholder"></p><p id="thread-bottom-container" class="[grid-area:leading]"></p><p id="thread-bottom-container" class="flex items-center justify-center"></p><p></p><p></p>"
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      text: "<h2 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>1 · Einstieg – Klicks sind keine Kunden</strong></h2><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Viele messen Zahlen, wir messen Wirkung, denn Reichweite allein verkauft nichts. Was zählt, ist das, was im Kopf – und im CRM – passiert. Performance bedeutet bei uns nicht, einfach Anzeigen zu schalten, sondern Prozesse zu verstehen, Wege zu verkürzen und Budgets dahin zu lenken, wo sie wirklich Umsatz erzeugen. Alles andere ist teures Rauschen.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>2 · Was Performance Marketing wirklich bedeutet</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance heißt: <em>Jede Handlung hat ein Ziel. </em> Ein Klick, ein Scroll, ein Like – alles ist ein Signal. Wir lesen diese Signale wie ein Seismograph für Aufmerksamkeit. Wir kombinieren <strong>Verhaltenspsychologie, Datenanalyse und Kreativität</strong>, um aus Klicks Erkenntnisse zu machen. Denn Zahlen allein sagen nichts, wenn man nicht versteht, warum Menschen reagieren.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Beispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> Ein Nutzer besucht deine Website, schaut sich Produkte an und verschwindet. Dank Tracking-Technologien wie dem <strong>Meta Pixel (Facebook Pixel)</strong> oder dem <strong>LinkedIn Insight Tag </strong>wissen wir, dass Interesse besteht und was er sich angesehen hat. Ob er Waren im Warenkorb hat, wann er den Kauf abgebrochen hat –  und können diesen Nutzer gezielt wieder ansprechen, genau dort, wo er seine Zeit verbringt.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>3 · Retargeting – Erinnerung mit Respekt</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Retargeting ist kein Verfolgen. Es ist ein Service: eine Erinnerung für Menschen, die sich bereits interessiert haben. </p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Praxisbeispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> Du bist Hersteller oder Dienstleister und nimmst <strong>nicht</strong> an einer Messe wie der <em>Automechanika Frankfurt</em> teil. Deine Zielgruppe – Lackierer, Werkstätten, Entscheider – war dort, vor allem in Halle 11. Über Anbieter wie <strong>AdSquare</strong> lassen sich Standortdaten dieser Besucher anonym analysieren. Dadurch können wir gezielt die Personen ansprechen, die sich dort mindestens 30 Minuten aufgehalten haben – auch noch Monate nach der Messe. Über Facebook, Instagram und Co, erhalten diese Kunden gezielt Werbung und wir messen, ob diese angesehen wird. Dadurch weiß man, wann der Kunde &#34;reif&#34; ist für eine call2action oder eine Landingpage. So erreichst du exakt die Menschen, die sich wirklich für dein Thema interessieren, statt blindes Reichweiten-Marketing zu betreiben. Retargeting spart dir dabei richtig Geld, weil du zwar nicht weißt, welcher potenzieller Kunde es ist, denn Namen bekommst du nicht, aber du weißt, du bist ganz nah an deiner Zielgruppe und du hast einen richtigen Interessenten, anstatt wild und ohne Filter weiter dein Budget zu verschießen. </p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> Das ist Retargeting mit Verstand –</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> und einer Spur Psychologie.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>4 · Warum Messbarkeit alles verändert</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Früher schaltete man Anzeigen und hoffte, heute messen wir digitale Wirkung in Echtzeit, wir erkennen, welcher Beitrag verkauft, welcher Text Vertrauen schafft und wo potenzielle Kunden abspringen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Aber: Zahlen ohne Kontext führen in die Irre. Deshalb kombinieren wir <strong>Quantität (Tracking, Klicks, Conversion) </strong>mit <strong>Qualität (Emotion, Verhalten, Timing)</strong>. Erst wenn man versteht, <em>warum</em> jemand klickt, kann man richtig optimieren. </p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Organische Reichweite – also Beiträge, Stories, Empfehlungen – baut Vertrauen auf. Bezahlte Reichweite – Ads, Retargeting, Display – verstärkt dieses Vertrauen und beschleunigt Entscheidungen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Reichweite ohne Beziehung ist Lärm. Beziehung ohne Reichweite ist Flüstern. Die Kunst liegt in der Balance.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>5 · Praxisbeispiel – Vom Klick zum Kunden</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein mittelständischer Klient investierte jährlich 50 000 € in Online-Anzeigen, das Ergebnis viele Klicks, kaum Leads.  Wir bauten den Funnel neu: präzise Zielgruppenanalyse, Landingpages mit psychologischer Struktur, Tracking-Pixel, Retargeting auf drei Plattformen und ein sauberes CRM-Follow-Up. Ergebnis: <strong>Leadkosten –68 %, Abschlussrate &#43;42 %</strong> – bei gleichem Budget. Performance beginnt nicht beim Budget, sondern beim Verständnis.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>6 · Interaktion ist kein Aufwand – sondern Umsatz</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Likes, Kommentare und Nachrichten sind keine Zeitfresser, sondern Gespräche mit echten Interessenten. Wer sagt, er habe „keine Ressourcen für Social Media“, sagt in Wahrheit: „Ich habe keine Zeit für meine Kunden.“ Jede Interaktion ist ein Stück Vertrauen. Und Vertrauen ist die härteste Währung im digitalen Marketing.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>7 · Warum gekaufte Abonnenten toxisch sind</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Gekaufte Reichweite ist wie Zuckerwasser:  schneller Energieschub, keine Substanz. Gekaufte Follower interagieren nicht, kaufen nichts, lernen nichts über dich. Und sie zerstören den Algorithmus – weil Plattformen lernen, dass deine Inhalte niemanden wirklich interessieren. Echte Reichweite wächst langsam, aber sie verkauft.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>8 · Performance &amp; Verantwortung</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance-Marketing ist kein Glücksspiel, sondern Präzision. Wir setzen Daten ein, um Menschen zu verstehen, nicht um sie zu manipulieren. Denn wer Wirkung erzeugen will, muss Verantwortung übernehmen. Darum steht Citylights für Performance mit Haltung: transparent, messbar, menschlich.</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>Fazit – Wenn Wirkung Strategie wird</strong></h3><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance ist kein Tool, sondern eine Denkweise. Sie verwandelt Daten in Erkenntnisse, Klicks in Kontakte, und Reichweite in Umsatz.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">👉 <strong>Finde heraus, wie viel Wirkung in deinen Daten steckt.</strong></p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"> [Jetzt Strategiegespräch sichern]</p><h3 class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><strong>SEO-Felder</strong></h3><ul><li><strong>Meta-Titel:</strong> Performance Marketing &amp; Retargeting | Citylights – Wirkung, die man messen kann</li><li><strong>Meta-Beschreibung:</strong> Citylights zeigt, wie Performance Marketing Daten, Psychologie und Strategie verbindet. Mit Facebook Pixel, Retargeting &amp; Adsquare.</li><li><strong>Fokus-Keywords:</strong> Performance Marketing, Retargeting, Facebook Pixel, Conversion Optimierung, Funnel Strategie, Datenanalyse</li><li><strong>Longtail Keywords:</strong> Wie funktioniert Retargeting, Was bringt Performance Marketing, Adsquare Standortdaten, Performance Funnel optimieren</li><li><strong>Themencluster:</strong> Strategie, Digital Marketing, Funnel, Datenpsychologie, Conversion</li></ul><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"></p><p id="thread-bottom-container" class="hidden"></p><p id="prompt-textarea" class="placeholder"></p><p id="thread-bottom-container" class="[grid-area:leading]"></p><p id="thread-bottom-container" class="flex items-center justify-center"></p><p></p><p></p>"
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      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #value: true
      config: []
      label: null
      dialogDescription: null
      name: "content:12.pic"
      realName: "pic"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      value: true
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    "content:12.preheadline" => Pimcore\Model\Document\Editable\Input {#2165
      #dao: null
      #config: [
        "height" => 50
        "placeholder" => "hier Preheadline eingeben"
      ]
      #label: null
      #dialogDescription: null
      #name: "content:12.preheadline"
      #realName: "preheadline"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "Fazit"
      config: [
        "height" => 50
        "placeholder" => "hier Preheadline eingeben"
      ]
      label: null
      dialogDescription: null
      name: "content:12.preheadline"
      realName: "preheadline"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "Fazit"
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    "content:12.text_direction" => Pimcore\Model\Document\Editable\Select {#2166
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:12.text_direction"
      #realName: "text_direction"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      -editableDefinitionCollector: null
      #text: "row"
      config: []
      label: null
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      name: "content:12.text_direction"
      realName: "text_direction"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
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      inDialogBox: null
      text: "row"
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    "content:2.fullwidth" => Pimcore\Model\Document\Editable\Checkbox {#2167
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:2.fullwidth"
      #realName: "fullwidth"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      -editableDefinitionCollector: null
      #value: true
      config: []
      label: null
      dialogDescription: null
      name: "content:2.fullwidth"
      realName: "fullwidth"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
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      inDialogBox: null
      value: true
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    "content:2.Headline1" => Pimcore\Model\Document\Editable\Input {#2168
      #dao: null
      #config: [
        "height" => 100
        "placeholder" => "hier Headline eingeben"
      ]
      #label: null
      #dialogDescription: null
      #name: "content:2.Headline1"
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      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      -editableDefinitionCollector: null
      #text: ""
      config: [
        "height" => 100
        "placeholder" => "hier Headline eingeben"
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      label: null
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      name: "content:2.Headline1"
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      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: ""
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    "content:2.link1" => Pimcore\Model\Document\Editable\Link {#2169
      #dao: null
      #config: [
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        "data-animation" => "fadeInUp"
        "data-delay" => ".6s"
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      #data: [
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      config: [
        "class" => "main-btn"
        "data-animation" => "fadeInUp"
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      label: null
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      name: "content:2.link1"
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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    "content:2.preheadline1" => Pimcore\Model\Document\Editable\Input {#2170
      #dao: null
      #config: [
        "height" => 100
        "placeholder" => "hier Preheadline eingeben"
      ]
      #label: null
      #dialogDescription: null
      #name: "content:2.preheadline1"
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      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      config: [
        "height" => 100
        "placeholder" => "hier Preheadline eingeben"
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      label: null
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      name: "content:2.preheadline1"
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      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: ""
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    "content:2.slideNumber" => Pimcore\Model\Document\Editable\Numeric {#2189
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:2.slideNumber"
      #realName: "slideNumber"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      #inDialogBox: null
      -editableDefinitionCollector: null
      #number: "1"
      config: []
      label: null
      dialogDescription: null
      name: "content:2.slideNumber"
      realName: "slideNumber"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      number: "1"
    }
    "content:2.sliderPic1" => Pimcore\Model\Document\Editable\Image {#2190
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:2.sliderPic1"
      #realName: "sliderPic1"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      #inDialogBox: null
      -editableDefinitionCollector: null
      #id: 658
      #alt: ""
      #image: Pimcore\Model\Asset\Image {#3579 …}
      #cropPercent: false
      #cropWidth: 0.0
      #cropHeight: 0.0
      #cropTop: 0.0
      #cropLeft: 0.0
      #hotspots: []
      #marker: []
      #thumbnail: "CLSlideshow"
      config: []
      label: null
      dialogDescription: null
      name: "content:2.sliderPic1"
      realName: "sliderPic1"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      id: 658
      alt: ""
      image: Pimcore\Model\Asset\Image {#3579 …}
      cropPercent: false
      cropWidth: 0.0
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      cropTop: 0.0
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      hotspots: []
      marker: []
      thumbnail: "CLSlideshow"
    }
    "content:2.textcolor1" => Pimcore\Model\Document\Editable\Checkbox {#2199
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:2.textcolor1"
      #realName: "textcolor1"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      config: []
      label: null
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      name: "content:2.textcolor1"
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      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
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      value: false
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    "content:3.animation" => Pimcore\Model\Document\Editable\Select {#2198
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:3.animation"
      #realName: "animation"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "rollIn"
      config: []
      label: null
      dialogDescription: null
      name: "content:3.animation"
      realName: "animation"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "rollIn"
    }
    "content:3.headline" => Pimcore\Model\Document\Editable\Input {#2229
      #dao: null
      #config: [
        "height" => 100
        "placeholder" => "hier CTA Header eingeben"
      ]
      #label: null
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      #name: "content:3.headline"
      #realName: "headline"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "👉 Finde heraus, wie viel Wirkung in deinen Daten steckt."
      config: [
        "height" => 100
        "placeholder" => "hier CTA Header eingeben"
      ]
      label: null
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      name: "content:3.headline"
      realName: "headline"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "👉 Finde heraus, wie viel Wirkung in deinen Daten steckt."
    }
    "content:3.link" => Pimcore\Model\Document\Editable\Link {#2228
      #dao: null
      #config: [
        "class" => "main-btn"
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      #label: null
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      #name: "content:3.link"
      #realName: "link"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #data: [
        "internalType" => null
        "linktype" => "direct"
        "text" => "Strategiegespräch sichern"
        "path" => "#"
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        "parameters" => ""
        "anchor" => ""
        "title" => ""
        "accesskey" => ""
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        "internal" => false
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      config: [
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      label: null
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      name: "content:3.link"
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      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
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      inDialogBox: null
      data: [
        "internalType" => null
        "linktype" => "direct"
        "text" => "Strategiegespräch sichern"
        "path" => "#"
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        "accesskey" => ""
        "rel" => ""
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        "internal" => false
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      ]
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    "content:4.description" => Pimcore\Model\Document\Editable\Wysiwyg {#2227
      #dao: null
      #config: [
        "height" => 200
      ]
      #label: null
      #dialogDescription: null
      #name: "content:4.description"
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      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "<p>Viele messen Zahlen, wir messen Wirkung, denn Reichweite allein verkauft nichts. Was zählt, ist das, was im Kopf – und im CRM – passiert. Performance bedeutet bei uns nicht, einfach Anzeigen zu schalten, sondern Prozesse zu verstehen, Wege zu verkürzen und Budgets dahin zu lenken, wo sie wirklich Umsatz erzeugen. Alles andere ist teures Rauschen.</p>"
      config: [
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      label: null
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      name: "content:4.description"
      realName: "description"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "<p>Viele messen Zahlen, wir messen Wirkung, denn Reichweite allein verkauft nichts. Was zählt, ist das, was im Kopf – und im CRM – passiert. Performance bedeutet bei uns nicht, einfach Anzeigen zu schalten, sondern Prozesse zu verstehen, Wege zu verkürzen und Budgets dahin zu lenken, wo sie wirklich Umsatz erzeugen. Alles andere ist teures Rauschen.</p>"
    }
    "content:4.fadeIn_direction" => Pimcore\Model\Document\Editable\Select {#2226
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:4.fadeIn_direction"
      #realName: "fadeIn_direction"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "fadeInLeft"
      config: []
      label: null
      dialogDescription: null
      name: "content:4.fadeIn_direction"
      realName: "fadeIn_direction"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "fadeInLeft"
    }
    "content:4.headline" => Pimcore\Model\Document\Editable\Input {#2225
      #dao: null
      #config: [
        "height" => 100
        "placeholder" => "hier Headline eingeben"
      ]
      #label: null
      #dialogDescription: null
      #name: "content:4.headline"
      #realName: "headline"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "Einstieg – Klicks sind keine Kunden"
      config: [
        "height" => 100
        "placeholder" => "hier Headline eingeben"
      ]
      label: null
      dialogDescription: null
      name: "content:4.headline"
      realName: "headline"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "Einstieg – Klicks sind keine Kunden"
    }
    "content:4.icon" => Pimcore\Model\Document\Editable\Image {#2224
      #dao: null
      #config: [
        "thumbnail" => "CLAboutShort"
      ]
      #label: null
      #dialogDescription: null
      #name: "content:4.icon"
      #realName: "icon"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      #inDialogBox: null
      -editableDefinitionCollector: null
      #id: null
      #alt: ""
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      #cropPercent: false
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      #hotspots: []
      #marker: []
      #thumbnail: null
      config: [
        "thumbnail" => "CLAboutShort"
      ]
      label: null
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      name: "content:4.icon"
      realName: "icon"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      id: null
      alt: ""
      image: null
      cropPercent: false
      cropWidth: 0.0
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      hotspots: []
      marker: []
      thumbnail: null
    }
    "content:4.pic" => Pimcore\Model\Document\Editable\Checkbox {#2223
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:4.pic"
      #realName: "pic"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      -editableDefinitionCollector: null
      #value: true
      config: []
      label: null
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      name: "content:4.pic"
      realName: "pic"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      value: true
    }
    "content:4.preheadline" => Pimcore\Model\Document\Editable\Input {#2222
      #dao: null
      #config: [
        "height" => 50
        "placeholder" => "hier Preheadline eingeben"
      ]
      #label: null
      #dialogDescription: null
      #name: "content:4.preheadline"
      #realName: "preheadline"
      -parentBlockNames: []
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      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "1"
      config: [
        "height" => 50
        "placeholder" => "hier Preheadline eingeben"
      ]
      label: null
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      name: "content:4.preheadline"
      realName: "preheadline"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "1"
    }
    "content:4.text_direction" => Pimcore\Model\Document\Editable\Select {#2221
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:4.text_direction"
      #realName: "text_direction"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
      #inherited: false
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      -editableDefinitionCollector: null
      #text: "row"
      config: []
      label: null
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      name: "content:4.text_direction"
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      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "row"
    }
    "content:5.description" => Pimcore\Model\Document\Editable\Wysiwyg {#2220
      #dao: null
      #config: [
        "height" => 200
      ]
      #label: null
      #dialogDescription: null
      #name: "content:5.description"
      #realName: "description"
      -parentBlockNames: []
      #documentId: 249
      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      #editmode: false
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      #inDialogBox: null
      -editableDefinitionCollector: null
      #text: "<p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance heißt: <em>Jede Handlung hat ein Ziel. </em> Ein Klick, ein Scroll, ein Like – alles ist ein Signal. Wir lesen diese Signale wie ein Seismograph für Aufmerksamkeit. Wir kombinieren <strong>Verhaltenspsychologie, Datenanalyse und Kreativität</strong>, um aus Klicks Erkenntnisse zu machen. Denn Zahlen allein sagen nichts, wenn man nicht versteht, warum Menschen reagieren.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Beispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Nutzer besucht deine Website, schaut sich Produkte an und verschwindet. Dank Tracking-Technologien wie dem <strong>Meta Pixel (Facebook Pixel)</strong> oder dem <strong>LinkedIn Insight Tag </strong>wissen wir, dass Interesse besteht und was er sich angesehen hat. Ob er Waren im Warenkorb hat, wann er den Kauf abgebrochen hat – und können diesen Nutzer gezielt wieder ansprechen, genau dort, wo er seine Zeit verbringt.</p>"
      config: [
        "height" => 200
      ]
      label: null
      dialogDescription: null
      name: "content:5.description"
      realName: "description"
      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
      editmode: false
      inherited: false
      inDialogBox: null
      text: "<p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Performance heißt: <em>Jede Handlung hat ein Ziel. </em> Ein Klick, ein Scroll, ein Like – alles ist ein Signal. Wir lesen diese Signale wie ein Seismograph für Aufmerksamkeit. Wir kombinieren <strong>Verhaltenspsychologie, Datenanalyse und Kreativität</strong>, um aus Klicks Erkenntnisse zu machen. Denn Zahlen allein sagen nichts, wenn man nicht versteht, warum Menschen reagieren.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Beispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Nutzer besucht deine Website, schaut sich Produkte an und verschwindet. Dank Tracking-Technologien wie dem <strong>Meta Pixel (Facebook Pixel)</strong> oder dem <strong>LinkedIn Insight Tag </strong>wissen wir, dass Interesse besteht und was er sich angesehen hat. Ob er Waren im Warenkorb hat, wann er den Kauf abgebrochen hat – und können diesen Nutzer gezielt wieder ansprechen, genau dort, wo er seine Zeit verbringt.</p>"
    }
    "content:5.fadeIn_direction" => Pimcore\Model\Document\Editable\Select {#2219
      #dao: null
      #config: []
      #label: null
      #dialogDescription: null
      #name: "content:5.fadeIn_direction"
      #realName: "fadeIn_direction"
      -parentBlockNames: []
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      #text: "Was Performance Marketing wirklich bedeutet"
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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      text: "Was Performance Marketing wirklich bedeutet"
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    "content:6.description" => Pimcore\Model\Document\Editable\Wysiwyg {#2243
      #dao: null
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      #text: "<p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Retargeting ist kein Verfolgen. Es ist ein Service: eine Erinnerung für Menschen, die sich bereits interessiert haben.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Praxisbeispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Du bist Hersteller oder Dienstleister und nimmst <strong>nicht</strong> an einer Messe wie der <em>Automechanika Frankfurt</em> teil. Deine Zielgruppe – Lackierer, Werkstätten, Entscheider – war dort, vor allem in Halle 11. Über Anbieter wie <strong>AdSquare</strong> lassen sich Standortdaten dieser Besucher anonym analysieren. Dadurch können wir gezielt die Personen ansprechen, die sich dort mindestens 30 Minuten aufgehalten haben – auch noch Monate nach der Messe. Über Facebook, Instagram und Co, erhalten diese Kunden gezielt Werbung und wir messen, ob diese angesehen wird. Dadurch weiß man, wann der Kunde &#34;reif&#34; ist für eine call2action oder eine Landingpage. So erreichst du exakt die Menschen, die sich wirklich für dein Thema interessieren, statt blindes Reichweiten-Marketing zu betreiben. Retargeting spart dir dabei richtig Geld, weil du zwar nicht weißt, welcher potenzieller Kunde es ist, denn Namen bekommst du nicht, aber du weißt, du bist ganz nah an deiner Zielgruppe und du hast einen richtigen Interessenten, anstatt wild und ohne Filter weiter dein Budget zu verschießen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Das ist Retargeting mit Verstand –</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">und einer Spur Psychologie.</p>"
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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      text: "<p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Retargeting ist kein Verfolgen. Es ist ein Service: eine Erinnerung für Menschen, die sich bereits interessiert haben.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Ein Praxisbeispiel:</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Du bist Hersteller oder Dienstleister und nimmst <strong>nicht</strong> an einer Messe wie der <em>Automechanika Frankfurt</em> teil. Deine Zielgruppe – Lackierer, Werkstätten, Entscheider – war dort, vor allem in Halle 11. Über Anbieter wie <strong>AdSquare</strong> lassen sich Standortdaten dieser Besucher anonym analysieren. Dadurch können wir gezielt die Personen ansprechen, die sich dort mindestens 30 Minuten aufgehalten haben – auch noch Monate nach der Messe. Über Facebook, Instagram und Co, erhalten diese Kunden gezielt Werbung und wir messen, ob diese angesehen wird. Dadurch weiß man, wann der Kunde &#34;reif&#34; ist für eine call2action oder eine Landingpage. So erreichst du exakt die Menschen, die sich wirklich für dein Thema interessieren, statt blindes Reichweiten-Marketing zu betreiben. Retargeting spart dir dabei richtig Geld, weil du zwar nicht weißt, welcher potenzieller Kunde es ist, denn Namen bekommst du nicht, aber du weißt, du bist ganz nah an deiner Zielgruppe und du hast einen richtigen Interessenten, anstatt wild und ohne Filter weiter dein Budget zu verschießen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Das ist Retargeting mit Verstand –</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">und einer Spur Psychologie.</p>"
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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    "content:7.description" => Pimcore\Model\Document\Editable\Wysiwyg {#2237
      #dao: null
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      #document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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      #text: "<p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Früher schaltete man Anzeigen und hoffte, heute messen wir digitale Wirkung in Echtzeit, wir erkennen, welcher Beitrag verkauft, welcher Text Vertrauen schafft und wo potenzielle Kunden abspringen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Aber: Zahlen ohne Kontext führen in die Irre. Deshalb kombinieren wir <strong>Quantität (Tracking, Klicks, Conversion) </strong>mit <strong>Qualität (Emotion, Verhalten, Timing)</strong>. Erst wenn man versteht, <em>warum</em> jemand klickt, kann man richtig optimieren.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Organische Reichweite – also Beiträge, Stories, Empfehlungen – baut Vertrauen auf. Bezahlte Reichweite – Ads, Retargeting, Display – verstärkt dieses Vertrauen und beschleunigt Entscheidungen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Reichweite ohne Beziehung ist Lärm. Beziehung ohne Reichweite ist Flüstern. Die Kunst liegt in der Balance.</p>"
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      documentId: 249
      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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      text: "<p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Früher schaltete man Anzeigen und hoffte, heute messen wir digitale Wirkung in Echtzeit, wir erkennen, welcher Beitrag verkauft, welcher Text Vertrauen schafft und wo potenzielle Kunden abspringen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Aber: Zahlen ohne Kontext führen in die Irre. Deshalb kombinieren wir <strong>Quantität (Tracking, Klicks, Conversion) </strong>mit <strong>Qualität (Emotion, Verhalten, Timing)</strong>. Erst wenn man versteht, <em>warum</em> jemand klickt, kann man richtig optimieren.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Organische Reichweite – also Beiträge, Stories, Empfehlungen – baut Vertrauen auf. Bezahlte Reichweite – Ads, Retargeting, Display – verstärkt dieses Vertrauen und beschleunigt Entscheidungen.</p><p class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling">Reichweite ohne Beziehung ist Lärm. Beziehung ohne Reichweite ist Flüstern. Die Kunst liegt in der Balance.</p>"
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      #text: "Warum Messbarkeit alles verändert"
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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      text: "Warum Messbarkeit alles verändert"
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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    "content:7.pic" => Pimcore\Model\Document\Editable\Checkbox {#2233
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      #config: [
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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      #dao: null
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      #name: "content:7.text_direction"
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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    "content:8.description" => Pimcore\Model\Document\Editable\Wysiwyg {#2210
      #dao: null
      #config: [
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      #label: null
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      #name: "content:8.description"
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      -parentBlockNames: []
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      #text: "<p>Ein mittelständischer Klient investierte jährlich 50.000 € in Online-Anzeigen, das Ergebnis viele Klicks, kaum Leads. Wir bauten den Funnel neu: präzise Zielgruppenanalyse, Landingpages mit psychologischer Struktur, Tracking-Pixel, Retargeting auf drei Plattformen und ein sauberes CRM-Follow-Up. </p><p>Ergebnis: <strong>Leadkosten -68 %, Abschlussrate &#43;42 %</strong> – bei gleichem Budget. Performance beginnt nicht beim Budget, sondern beim Verständnis.</p>"
      config: [
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      document: Pimcore\Bundle\PersonalizationBundle\Model\Document\Page {#1815}
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      text: "<p>Ein mittelständischer Klient investierte jährlich 50.000 € in Online-Anzeigen, das Ergebnis viele Klicks, kaum Leads. Wir bauten den Funnel neu: präzise Zielgruppenanalyse, Landingpages mit psychologischer Struktur, Tracking-Pixel, Retargeting auf drei Plattformen und ein sauberes CRM-Follow-Up. </p><p>Ergebnis: <strong>Leadkosten -68 %, Abschlussrate &#43;42 %</strong> – bei gleichem Budget. Performance beginnt nicht beim Budget, sondern beim Verständnis.</p>"
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    "content:8.fadeIn_direction" => Pimcore\Model\Document\Editable\Select {#2209
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  title: "Performance Marketing & Retargeting | Citylights – Wirkung, die man messen kann"
  description: "Citylights zeigt, wie Performance-Marketing Daten, Psychologie und Strategie verbindet. Mit Facebook Pixel, Retargeting, Geodatenerfassung. Wie funktioniert Retargeting, Was bringt Performance Marketing, Standortdaten, Performance Funnel optimieren."
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